FREEBIE FRIDAY Not Working For You?

Jul 8 (edited) • General

💡 Here’s what might be happening—and how we can flip it:

1. The Freebie vs. the Offer Disconnect

Let’s keep it real. People are loving your Freebie Friday drops—but if they’re not biting on the bundle, it might be because they don’t fully see the why behind the next step.

You’ve got to step into their shoes. Think like your customer for a second:

Does your upsell clearly solve the next problem they’ll face after using the freebie? Is the FREEBIE a design they can only use to make shirts or is it editable or can they resell it? Make the customer say to themselves, “Oh shoot—I need the rest of this ASAP!”
Or is it coming across more like a random upgrade that they could buy, but they don’t really need?

💭 For example, if your freebie is 1 PNG file… and your upsell is a pack of 10 editable Canva templates—are you making it obvious why that’s a game-changer? Are you showing them how much easier it’ll make their business or how much faster they’ll get to the bag?

Here is a quick example of how to think: You create 32 Football designs (just for example lol), give the worst team for FREE and the 31 other teams in the upgrade.

🛠️ If you are sending emails to your customers who got the freebie: Say something like—

“Now that you’ve got the freebie, let me show you how to flip it into real results this weekend…”Then SHOW that bundle in action. Make it undeniable.

In the comments of your post offering your FREEBIE say something like don't forget to check out the upgrade because you get 10 more and are all Editable Images in Canva including the FREEBIE.

@Jean Spells

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