My Goal With This Community (Read This) · NeveRun CPR Instructor Academy

My Goal With This Community (Read This)

I've worked every side-hustle there is. Teaching music lessons, martial arts, selling guitar strings, making arts and crafts on Etsy, owning rentals, even building guitars.

All of these side hustles have the following in common:

-Expensive start up costs (I invested $30k into a woodworking shop, and if you've bought a house...yeah)

-Finding buyers with disposable income (people WANT these things, but don't NEED them)

-Huge time investment in learning how to be incredible before offering them to someone else (10,000 hours is the going rate to "master" a craft)

-I was PASSIONATE about most of these

My best friend in the world went to Business School, and gave some sage-ass advice.

"Do what you KNOW."

I'm a flight paramedic. I know CPR.

I'm not showing you how to find buyers with extra cash laying around to try and sell your homemade knitted coasters to. I'm not encouraging you to go out and train Jiu Jitsu for 20 years and get a 15 year lease in a decrepit mall to build a martial arts school. And I'm certainly not telling you to go buy real estate or Bitcoin.

Instead. I'm encouraging you to recognize that what you are already good at IS your best business idea, and the buyers aren't looking to train for fun; they are likely REQUIRED to be actually certified for their job.

It's like a pyramid scheme. There are so many industries who rely on weekend-warrior CPR instructors who:

-Have no business sense, so don't have a simple workflow that ensures leads are tracked, managed, and responded to in a timely manner

-Work 9-5 jobs 5 days per week with no spare time to actually teach classes

-Have never actually performed CPR before

None of this describes YOU. Well, maybe the first bullet point might, but that's 1 of 2 main reasons you should join this school.

Along with adopting my proven system for running your business, I'm going to teach you:

-How to market yourself with 0 cold calls

-How to make the administrative tasks seamless and as hands-off as possible

-How to generate leads with a marketing budget that can be paid off by a single class

-How to structure your classes so they are fun, short yet compliant, and keep your clients coming back for more year after year

Think about that last point. Let's play through a scenario. BSI Scene Safety...

Using my system, you land your first client - XYZ Daycare the next town over. You rent out 2 of your firehouse's CPR mannequins and head over to teach a Blended Skills Session of Pediatric First Aid and CPR/AED Combo.

You show up 30 minutes early, set up your equipment, and lay out the sign-in sheet and skills packet you downloaded from Skool. Even have time to talk to the Administrator who hired you and remind them a few times about how you are a Firefighter Medic Superhero.

Students show up, sit down, and you get to work running a 75 minute Skills Session for 11 people. The students already took the online lectures, so you didn't even bring your laptop. No death by powerpoint, no vocal fry.

You grab your sign-in sheet and packets, and the Administrator hands you a check. Before you reach the door, they stop you and say, "hey, my staff seemed to have a lot of fun with you! Our normal guy is so hard to track down, and we have a few new hires we need certified. Same time next month?"

You look at that check and smell the potential. "Sounds perfect." You head home, submit your class, and finally pull the trigger on your own mannequin set off the Recommended Equipment List on Skool, realizing you could pay for the entire shopping cart 2-times over.

Congratulations. Now, just do that 12 more times, and you've given yourself the equivalent of a 12hr OT shift in under 2 hours, and you didn't even have to do a Lift Assist.

Now get home and cook your SO some dinner.

Okay, so the 2nd thing I want to achieve with this Skool:

More has never been asked of First Responders than now. Our burnout rate is sky-high, and our wages haven't improved that much. When my friends who work as Laptop Warrior Nomads complain about a single thing, I cringe. They didn't have to wake up at 2am to put a tube down a baby's throat, or fly a tooth abscess halfway across the state until 2 hours past EOS.

But one thing that WE all have that they don't is truly unlimited earning potential. I work the line 2 days a week, and my hourly paycheck isn't Stagnant, it's Dynamic. I can either work OT, which absolutely has its use. But I've always worked OT with the goal of investing it somewhere so I can get to a position where I'm actually LOSING money working it, which requires a business worth more than my 1.5x rate.

What if I told you that you can make $1000/class? Well, what about $1,000/hr? Would YOU pick up another OT shift, or would you sit on your laptop for a bit, poke around this space, and get your next class booked? Heck, maybe you'll do both, and poke around on shift, another great benefit of our shared industry.

So that's the mission folks, that second thing - I believe that EMS (in my case, but Fire of course applies) is the greatest job in the world. Not necessarily because of the work we get to do and the privelege that is, but because of our unlimited earning potential. I want to DECREASE burnout by helping decrease the allure of OT, which I believe brings us all great harm.

Less sleep, less time with family, more hazard exposure - this is a killer combination, and leads to obvious mortality risks. I want us all to stay working in EMS, but make our time a lot more valuable, and increase our earning potentially so we can fall in love with our jobs again.

I want you to be more financially secure, provide for you and your loved ones, and help you start a business that can be whatever you want it to be.

If you want to make an extra $1-2k/month, I'll help you do that. If you want to make the same salary you make at work in 12 hours/week instead of 48, there's no reason you can't do that using what you'll find inside. No reason at all.

You don't have to be a salesperson, you don't need to have a budget - heck, you don't even have to be a CPR Instructor to get started, let alone CPR certified. I'll help you get plugged in and certified to teach in no time without leaving your desk.

Alright - I just free-flow spewed this. To be honest, I'm not even sure I'm going to proofread this. The fact of the matter is, I truly am so stoked to help you find what I believe is the most untapped resource we all have - experience. These students really relish having someone teaching them who has done this before, and I believe that teaching CPR is one of the most important things we can do with our time. Every cardiac arrest save I've personally ever had was solely due to a layperson starting CPR before I got there.

This education saves lives, makes us money, and helps our students keep their jobs.

And, unlike building guitars or running a rental, there's no callbacks unless it's requesting you come back to teach them again real soon.

See you inside.

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My Goal With This Community (Read This)