Mar 19 • General discussion
Outgrowing Clients Is the Hardest Part of Growth
I had a conversation with a client recently that really stuck with me…
She lives in another state and, during COVID, needed to find someone local. So she started seeing a stylist near her.
Over time, this stylist built a strong clientele—even working with high-profile clients—and recently moved salons and raised her prices significantly.
My client was really upset about the increase and said she couldn’t afford her anymore.
And I said something that caught her off guard…
I told her she should be happy for her.
Not in a dismissive way—
but in a real way.
Because what she’s experiencing is what every hairstylist is working toward:
👉 Growing demand
👉 Elevating their clientele
👉 Raising their prices to match their value and goals
That stylist didn’t randomly decide to charge more.
She built to that point.
Here’s the part that’s hard for people to hear:
Sometimes, when someone raises their prices, it simply means you’ve outgrown each other financially.
And that’s okay.
It doesn’t make them wrong.
It doesn’t make you wrong.
It just means things have shifted.
But here’s the part we don’t talk about enough as stylists…
Outgrowing clients is hard.
Because it’s not just about money—
it’s about relationships.
You might replace them with someone new…
and not like them as much.
And they might replace you with someone new…
and not like them as much either.
And here’s where it gets real:
If that connection truly matters—
they will find a way to make it work.
Maybe not always.
But for the important ones… they do.
We see this in every other area of life:
People leave jobs for higher paying opportunities.
Businesses increase prices as they grow.
Services evolve as demand increases.
But in the beauty industry, there’s this expectation that your hairstylist should stay the same forever.
Same prices.
Same accessibility.
Same availability.
Even when their life, skillset, and demand have changed.
You can appreciate someone’s growth…
even if you’ve outgrown them.
And as hairstylists, we have to stop feeling guilty for reaching that level.
🤍
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Outgrowing Clients Is the Hardest Part of Growth
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