👉 “If you’re trying to make money online, but you don’t even know where to start, listen up.”
Then reinforced with:
👉 “You’re going to want to save this…”
It hits 3 psychological triggers instantly:
1. 🎯 Clear audience targeting
It's calling out:
👉 beginners / confused people
That’s like 80% of social media audience in this niche.
2. 😵💫 Pain point
👉 “don’t even know where to start”
That’s a REAL frustration.
People feel:
3. 💾 Action trigger
👉 “save this video”
This tells the algorithm:
- this is valuable
- boosts reach
DEEPER BREAKDOWN
1. HOOK
👉 Call out + confusion
2. PAIN POINT
👉 “Information is scattered everywhere…”
Important because the video..
- listed multiple side hustles
- create overwhelm
- build relatability
3. CONSEQUENCE
👉 “People jump between ideas…”
Now they feel:
👉 “this is literally me”
4. SOLUTION
👉 100KList.com
BUT importantly:
👉 It’s positioned as organised clarity
5. VISUAL PROOF (VERY IMPORTANT)
👉 Video shows the platform halfway through
🔥 THIS is what makes it convert
Without this:
❌ feels like a scam
With this:
✅ feels real
6. CTA (Call To Action)
👉 “link in bio”
Simple, clean
⚠️ WHAT YOU CAN IMPROVE (this is key)
🔥 STRONGER HOOK VERSIONS
Current hook: “If you’re trying to make money online…”
Better:
Option 1 (pain + curiosity) 👉 “The reason you’re not making money online isn’t what you think…”
Option 2 (pattern interrupt) 👉 “Everyone is lying about making money online…”
Option 3 (relatable frustration) 👉 “If you’ve tried 3 side hustles and none worked, watch this…”
Option 4 (curiosity + authority) 👉 “There are over 100 ways to make money online right now… but no one shows you this”
I have attached the template to follow