Oct '24 • Copy in the Wild 🙈
Drop them=more impactful copy
I’m guilty of overusing them 😞
And I know you might be doing this too🫵🏻
Nope! I’m not talking about AI—But filler words.
Most of the time, you can drop them and it won't change the actual meaning of your message.
Here are the 10 most commonly overused filler words;
→THAT:
I said (that) I would go for a walk.
→JUST:
I (just) need to sleep.
→VERY:
You are (very) popular Ritik 🤪
→QUITE:
The match was (quite) exciting.
→REALLY:
I (really) appreciate your help.
→RATHER:
The vibe is (rather) weird.
→ACTUALLY:
(Actually) your newsletter is amazing.
→BASICALLY:
She’s (basically) saying we need to hurry up.
→DEFINITELY:
He’s (definitely) the right person for the job.
→ABSOLUTELY:
(Absolutely) I’ll help you.
So, the next time you see them, delete them immediately to make your COPY much more impactful ✊🏻
P.S. What words do you overuse?
For me, it was "THAT."
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Drop them=more impactful copy
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