Content Strategy Planning Day 2/12

Every day (except for the weekends), I'll post questions to get you started with your content strategy planning. These points will build upon each other from each day to the next, so be sure you're going in order!

We're taking an asynchronous approach this round. My goal is to make this feel less like you're drinking from a firehose and more like you're making steady, intentional, thoughtful progress. By the end of our few weeks working through this strategy planning, you'll have a clear idea of what to do daily, weekly, and monthly to grow your list, grow your business, and grow toward your 2025 goals.

Pro tip: Grab a notebook or open a Google Doc to jot down your ideas throughout this process. This will be personal, so choose what feels best to you — analog or digital mode.

Today's question to ponder: Fill in these blanks — [AUDIENCE] wants to go from [POINT A] to [POINT B]

While you might already know this, solidifying and updating the transformation you offer can help reorient your content toward your north star.

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