Jul 30 • Frameworks ⑂
Content is Dead - A Brave New World
A few centuries ago, information was a valuable commodity. Information was not allowed to be acquired by everyone… only elites of the society could do.
At different times, humans have tried to protect what they thought was valuable.
Not so long ago, only kings and royals could eat in Aluminium dishes. This changed when people discovered Aluminium was not as rare as they once thought it was.
My point here is this: Information is no longer a rare commodity.
60% of all new information in this world is AI generated now. 60%!
Creators are competing with artificial intelligence. Mass production is here!
And as a consequence, the game is changing. Access to information like online courses and premium content is not the best product to sell for creators.
As a conscious creator, it is time to invest in communities. Creating private learning spaces is far more valuable.
I am currently working with 2 clients who are building their learning communities. And they are already seeing the results.
Their clients feel they have a container for growth… and they are seeing a consistent stream of income.
Paradigm has shifted. And only a few have awareness to realize it. If you are one of them, it is time.
It costs less than a good meal, and offers you a space to build your tribe. And it offers you an opportunity to contribute… Worth it, if you ask me.
In picture: my workspace - a beautiful cafe in Bali. If you are here, come say Hi!
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Content is Dead - A Brave New World
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