not my usual kinda post but figured this crowd specifically would get it.
i run an agency in a kinda unsexy niche (creator / OF management). for years i ran the whole thing across like 6 spreadsheets, a notes app, whatsapp, browser tabs everywhere. miserable. stuff constantly fell through the cracks.
eventually got sick enough of it that me and a couple people built our own thing to run the entire operation from one place. that turned into an actual product other agencies in my niche now use.
the lesson i keep coming back to, and why i think this community is onto something: the best products come from a pain YOU live every single day, in a niche most builders ignore cause its not glamorous. i wasnt guessing what users wanted. i WAS the user. every feature was just me deleting my own headache.
niche + real pain + you being the customer = you basically cant build the wrong thing.
for those building rn, are you solving a pain youve personally lived, or one you spotted from the outside? cause the personal-pain ones seem to win way more often