I came across a pet accessories brand on Instagram and the numbers genuinely shocked me 👀
The brand sells custom dog collars with removable charms and in 30 days they reportedly did over $90,000 in revenue.
And honestly, when you think about how people treat their pets these days… it makes sense 😭
The pet accessories industry is huge and still growing fast. People are spending money on personalised collars, matching outfits, luxury beds, treats, toys, travel accessories, and more. Pets are family now and businesses in this space are benefiting from that shift.
What makes this interesting is that you don’t need to compete with giant pet brands. The smarter move is picking a niche:
- Stylish accessories
- Luxury pet aesthetics
- Breed-specific products
- Personalised items
Even something simple like collars with custom charms can become highly profitable because of add-ons and repeat purchases.
Here’s what the numbers can look like 😃
A personalised collar at $25
Add-ons and charms bringing the average order to around $30+
100 orders a month = $3,000+
And with dropshipping and print-on-demand options available, you can start without holding massive inventory upfront.
Here’s the post that inspired this one 👇🏽
If you had a pet brand, what kind of products would you want to sell? 😁