21d • General discussion
The Deal Looked Great, Until the Numbers Spoke.
A buyer was excited about a business showing strong revenue growth and a recognizable brand.
But once the financials were reviewed closely, the cash flow couldn’t comfortably support the debt payments.
Lessons from the deal:
- Revenue alone doesn’t determine value
- Debt service coverage matters more than excitement
- Verify owner add-backs carefully
- Strong sales can still hide weak profitability
- Patience protects buyers from expensive mistakes
➡️ Learn how experienced buyers evaluate deals at Funding Case Studies: Real SBA Deals Broken Down Webinar
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The Deal Looked Great, Until the Numbers Spoke.
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