Jul 4 • 💬 General Discussion
How to Handle “It’s Too Expensive” Without Dropping Price
✅Don’t defend. Reframe.
When someone says "it's too expensive," your instinct might be to justify your pricing or immediately offer a discount. Instead, get curious about what "expensive" actually means to them.
Say:
“I totally hear that. When you say ‘expensive,’ is it compared to something else, or more than you expected to invest in solving this?”
➡️This opens dialogue and shows you’re not panicked.
➡️It repositions the cost as an investment while helping you understand their real objection, which often isn't about money at all.
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How to Handle “It’s Too Expensive” Without Dropping Price
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