As entrepreneurs building credible businesses with our EINs, professional communication is crucial - especially when you’re following up on grant applications, investor pitches, or important business partnerships. You need to know if your emails are being opened and read.
Here are some reliable services to track email opens and engagement:
Free Options:
• MailTrack - Works directly with Gmail, shows double checkmarks when emails are opened
• Mixmax - Free plan includes basic tracking, great for Gmail users
• Boomerang - Tracks opens and provides scheduling features
Professional Solutions:
• HubSpot - Comprehensive tracking with detailed analytics (free tier available)
• Mailchimp - Excellent for newsletters and bulk communications
• Constant Contact - Professional tracking with delivery confirmations
• Sendinblue - Affordable option with robust tracking features
Pro Tips:
✅ Always be transparent - many platforms now flag tracked emails
✅ Use tracking strategically for important business communications
✅ Focus on building relationships, not just monitoring opens
✅ Test different subject lines to improve open rates
Remember, when you’re reaching out about funding opportunities or business partnerships, knowing your message was received can help you time your follow-ups perfectly.
Keep building those business credit profiles and maintaining that separation between personal and business communications!