Before you build a website. Before you design a logo. Before you post on social media.
There’s one thing you must get clear on first.
Clarity.
You should be able to answer this without hesitation:
- What problem are you solving?
- Who are you solving it for?
- How are you solving it differently or clearly?
If you can’t answer those three things, everything else is just noise.
Logos don’t create clarity. Websites don’t create clarity. Posting doesn’t create clarity.
Clarity creates direction. Direction creates momentum.
Start there.
Coach Jay