7d • General discussion
Be married to the problem, not the solution.
Most founders fail for one reason: they fall in love with the wrong thing.
They get attached to their solution — the app, the feature, the idea they've been building for months. So when the market says "this isn't working," they don't listen. They double down. Because admitting the solution is wrong feels like admitting they're wrong.
The best founders flip it.
They're married to the problem. The solution is just whoever they're dating this week. Solution flops? Break up with it. The problem's still there, still worth solving — you just need a better way to solve it.
Stay loyal to the problem. Stay ruthless about the solution.
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Be married to the problem, not the solution.
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