I’m Amanda, a UK-based business owner running a construction company with my husband as well as a luxury holiday let. I’m fascinated by how AI can capture a person’s voice, values and way of thinking – almost like a “clone co-pilot” that can help with writing, planning and problem-solving. I’m here to learn how to use AI ethically and practically in real businesses: from client communication and marketing to operations and financial clarity. I’m also exploring the idea of an “AI version of me” that understands my tone, values and boundaries, so it can support me consistently. I’m here to learn and in effect embrace AI, test the things I learn in the real world, and share what works (and what doesn’t).