22d (edited) • Deep Dive Community Calls
Ep 22 The BAND STACK Playbook
Hey my guys, if you missed the call this week, here's what we covered.
I went solo and riffed through the full Brand Stack Playbook using my own brand as the example. Jamie jumped on halfway through and we ended up having a solid convo about niche, avatar, and how to actually speak to the right person in your content.
The 7 stages we ran through:
- Mission — your niche, your values, your visual style, your ideal avatar
- Brand Kit — colors, fonts, photos. Don't overthink it early, just keep it consistent
- Digital Presence — pick 2 platforms where your people actually hang out
- Foundational Content — evergreen stuff that tells people who you are and what you do
- Momentum — 3 content pillars, consistent output, repurpose everything
- Sell — get an offer in front of people as soon as possible
- Re-Audit — come back to this twice a year and find the gaps
Your homework: go into the classroom, open the Personal Brand Playbook, and find the 2–3 things you're missing. That's your focus for the next 3 months.
Recording is up, go have a watch it. 👆
33:28
0
0 comments
Ep 22 The BAND STACK Playbook
powered by
Suggested communities
Powered by