25d • Growth Hub
If you're not using Trial Reels on Instagram- you're missing out on the BEST way to connect with new potential followers
I know there's mixed signals on trial reels– some people love them some people don't see the value in them. But I am here to tell you that if you use them efficiently, they can expand your following tremendously.
The easiest way to use trial reels is to repurpose content. You've already posted that already went viral or semi-viral so that you can introduce it to new audiences. Trial reels are ONLY shown to people who don't follow you. So it gives you an opportunity to experience with different captions on the exact same video.
The trial reel pictured here with 10,000 views only did about 7000 on my main profile but I made a tiny little tweak to the caption and I generated 3000 more views and over 100 followers. From one video! 🤯
And the great thing about trial reels is, you can post the same piece of content upwards of 3 to 5 times because it's going to be shown to a different audience every single time. We don't have to reinvent the wheel here. Just use what you already have– what already works– and expand on that!
You can also use trial reels to experiment on ideas that you're not sure if you should post to your main feed- hence why you see some low views on some of these videos because they were experiments.
Don't overthink it just post and go because this is a new audience and you don't have the pressure to perform like you do on your main feed 💖
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If you're not using Trial Reels on Instagram- you're missing out on the BEST way to connect with new potential followers
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