12d • Boss Moves
What to Design & Create Each Quarter (Designs + Digital Products)
Knowing what to work on — and when — helps you stop jumping between ideas and start finishing products.
Quarter 1: January – March
Theme: Build, Learn, Prepare
This is your creation and foundation quarter.
Design focus:
- Evergreen PNGs & SVGs
- Quote designs (faith, motivation, business, teacher, mom life)
- Line art (coloring pages, journals, planners)
- Simple shirt designs you can reuse year-round
Digital products to create:
- Coloring books (kids or adults)
- Prompt books or AI prompt packs
- Planners, trackers, journals
- Canva templates (listings, planners, workbooks)
- Starter bundles (beginner-friendly products)
Goal: Build inventory without pressure to launch everything yet.
Quarter 2: April – June
Theme: Launch, Refresh, Grow
This is your visibility and execution quarter.
Design focus:
- Spring & early summer designs
- Graduation, teacher appreciation, Mother’s Day
- Faith & encouragement designs
- Business and content creator graphics
Digital products to create or release:
- Bundles from Q1 designs
- Seasonal planners and journals
- Classroom or teacher resources
- Social media content kits
- Etsy shop refresh graphics
Goal: Start releasing, promoting, and refining what you built in Q1.
Quarter 3: July – September
Theme: Scale, Prepare, Organize
This is your systems and volume quarter.
Design focus:
- Back-to-School designs
- Fall previews (light fall, not holiday yet)
- Educational and productivity designs
- Organization and planning graphics
Digital products to create:
- Back-to-School bundles
- Classroom decor or learning packs
- Student planners or study guides
- Business systems, trackers, and workflows
- Membership or vault-style products
Goal: Increase volume and prepare for busy season.
Quarter 4: October – December
Theme: Monetize, Bundle, Finish Strong
This is your highest earning quarter.
Design focus:
- Holiday designs (Fall, Thanksgiving, Christmas)
- Black History previews (for Q1 next year)
- New Year, goal-setting, reflection designs
Digital products to focus on:
- Holiday bundles
- End-of-year planners and journals
- Best-seller bundles
- Flash sales and promos
- Giftable digital products
Goal: Sell, bundle, and maximize what you’ve already created.
Reminder
You don’t need to do everything every quarter. Focus on what matches the season you’re in.
Drop the quarter you’re working in right now (Q1, Q2, Q3, or Q4) and what you’re designing or creating 👇🏾
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What to Design & Create Each Quarter (Designs + Digital Products)
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