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Mar 25 • 💬 Discuss
4-1-1 rule!
The 4-1-1 rule states that for every six pieces of content you share, four should be from other sources, one should be original, educational, or informative content created by your brand, and one should directly promote your products or services.
Especially when your just starting out, optimizing for borrowed authority is good because you may get some of their audience and the person in question might comment and share you post because they find it valuable!
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4-1-1 rule!
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