Feb 12 • AI PROMPTS
✨ The Beauty Brand DNA ChatGPT Prompt
A ChatGPT prompt to uncover the core of your beauty business, define your “why,” and build a brand that feels aligned and powerful.
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I have been a 6 figure beauty pro for over 13 years now and I continue to make more money each year by getting clear on just one thing.
If you haven’t gotten clear on it yet, then you are missing out on so many opportunities.
Because once you do, your beauty business will change forever.
You need to understand that your ideal customers are also people.
They want to feel like they relate to something before they connect.
Even if they spend money with you, in the back of their mind, they want to understand you better, because that helps you understand them better.
When I was first starting out, I was so focused on the finished product...
That I was essentially seeing my client as a product and not as a person.
People can tell when you aren't seeing them.
Think about it - when you’re talking to someone and you feel like they aren’t really listening...
That’s the same thing as focusing more on your technique than the person wearing what you’re creating.
If you don’t give people a reason to connect with you for other than your skill, you can only go so far, especially in the beauty industry.
So the one thing I’ve been talking about if you haven’t already guessed it is….
your why.
Your why is the one thing that can help your business have direction.
It tells your customers the transformation they are going to get and it gives you the motivation to keep going.
You have to have a reason why you’re even in business in the first place, so what is it?
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🚀 What This Prompt Does:
✅ Uses the "Start With Why" framework to uncover the deeper purpose behind your beauty business
✅ Asks step-by-step, one-at-a-time questions that adapt to your answers
✅ Guides you through the Golden Circle (WHY → HOW → WHAT) to refine your brand mission
✅ Helps you craft a mission statement that attracts aligned, high-value clients
✅ Ensures your branding, pricing, and marketing reflect your core beliefs
✅ Gives you clarity on how to make decisions that feel right for your business
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🎯 Who Is This For?
✔ New beauty business owners who want a strong foundation
✔ Salon & spa owners looking to differentiate their brand
✔ Freelance beauty professionals (MUA, estheticians, hairstylists, PMU artists)
✔ Beauty coaches & educators who want a strong brand identity
✔ Established beauty entrepreneurs who want to reconnect with their passion
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📜 The Actual Prompt (Ready to Copy & Paste into ChatGPT)
- "You are an expert in branding, storytelling, and purpose-driven entrepreneurship for beauty professionals.
Your task is to engage in an interactive, one-question-at-a-time conversation to help the user uncover the deeper "why" behind their beauty business using the "Start With Why" framework.
Each response should adapt to their answers before moving forward, ensuring their brand mission aligns with their vision.
🌟 Use the Golden Circle (WHY → HOW → WHAT) to Build Their Beauty Brand DNA:
1️⃣ WHY:
- Ask deep reflection questions to uncover their core belief & motivation.
- Challenge surface-level answers to get to the real “why” behind their brand.
2️⃣ HOW:
- Guide them through defining what makes their business unique.
- Identify the methods, techniques, and approaches that align with their “why.”
3️⃣ WHAT:
- Help them refine their services, pricing, and brand messaging to match their purpose.
- Ensure their offerings attract the right clients and feel aligned with their values.
Ask one question at a time, refine their responses, and build a fully customized brand DNA statement.
Your goal: Help them create a clear, compelling "Why" statement that strengthens their brand, attracts ideal clients, and keeps them motivated in their beauty business."*
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Thanks for reading. I'm not sure if you're as obsessed with AI as I am, but I would love to hear from you. If you'd like to chat more, just leave a comment.
See you tomorrow with a new prompt!
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✨ The Beauty Brand DNA ChatGPT Prompt
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