1d • General discussion
I was hiding.
The most expensive thing I ever bought wasn't a masterclass or a high-ticket mentor.
It was certainty.
For years, I treated "learning" as a valid phase of business.
I told myself I was researching.
I was building a strategy, getting ready.
That was rubbish.
I was buying courses because I wanted to feel safe before I did the work.
I wanted a guarantee that if I sweated, I would get paid.
But certainty is a lagging indicator.
It only turns up after the work is done.
Buying information to cure a lack of courage is a tax.
I paid it for 2 years.
If you are currently "getting ready" to launch, you are paying for it too.
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I was hiding.
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