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Hey so I've been working with to improve my content strategy to aligh with my new branding and direction. He had told me to find some content pieces to try and get ideas from, so I wanted to share them. I think I might later go in depth and try to identify the characteristic traits for each that make up its genotype.
The main thing I'm trying to figure out now is what different content to make that would fit with my current branding. I think the base content I have is performance videos whether it is with lyrics or some other text hook. I think I also have figured out a lot of grungy elements to add to my videos as well that I haven't seen anyone else do so I'll keep working on that. I see a lot of artists using text walls that reveal specific things about them or have hooks that attract their target audience. I also like making kinda positivity content hooks that I think work with my music well like this https://www.instagram.com/jason__cho/reel/DNI_3XMxVGU/
But I feel like in this day and age it is not enough as a music artist to just make performance content. I think later I want to either make cinematic shorts that could go with my music or voiceovers of me sharing my thoughts. However, I think I want to stick to cinematic content and be the type of artist that communicates my thoughts and values nonverbally or subtly through my music and art.
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Adi Deokar
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