I'm my Cold Calling Script · Recurring Revenue Lab

I'm my Cold Calling Script

Today is Monday I will be using this Cold calling Script today. It is long with direction to keep me on track. I'm always open to feedback. I also have Voicemail drop, email, SMS, DM scripts and Call back script. I will more than happy to share with every if you would like it. You all are welcome to us it for your business if it works.

Cold Call Dialogue: High-Reputation Med Spa, No Website

1. Opening (Disarm + Permission)

You

Hi, this is Inger, may I speak with the owner or the person who oversees the (marketing), online booking experience?

(If no → ask who is and request the best time. Don’t pitch.)

No problem at all. Who would be the best person to speak with, and what’s the best way to reach them?”

(If yes → continue.)

You

“I’ll be very brief, did I catch you at an okay time for a quick question?”

If they say NO:

“No problem, when’s a better time to call back?”

👉 Respect here earns trust later.

2. Credibility Without Flattery

You

“The reason I’m calling is I came across your med spa and noticed you have #____ Google reviews

(____-star) that really stood out.”

🤫Pause. Let it land.

Then:

“That tells me clients trust you.” (Stop talking. Let them respond.)

3. Observation (Neutral, Not Critical)

You

“I also noticed you’re booking online, but there isn’t a central website that clearly outlines services for new clients.”

👉Important: You are observing, not judging.

Then:

“That’s actually pretty common for practices that grow through referrals.”

This removes defensiveness.

4. Position Yourself (Support, Not Fix)

You

“What we do is help med spa owners put a professional website around what they already have mainly to clarify services and support the booking experience for current & new clients.”

Do not mention automation. Do not mention SEO. Not yet.

5. Soft Diagnostic Question (Key Moment)

“How do new clients usually find you and move forward with booking?”

6. Micro Offer (No Pitch)

You

“I’m offering a short, complimentary review where I look at your current booking setup and walk you through how a professional website could support it, no pressure, just clarity.”

Then the close:

“Would that be helpful for you?”

🤫Stop talking.

If They Says YES

You

“Great. It’s a quick 30 minute working session. I’ll send you a scheduling link. Would later today work and we’ll take it from there.”

👉Do not explain more on the phone.

If They Says “Maybe” or “I’m Busy”

You

“Totally understand. This isn’t urgent, it's just a clarity conversation. Would it make sense to revisit this in a week or two?”

👉Then lock a date or let it go. Send open my calendar and lock in the date

If They Says “We’re Fine Without a Website”

🤫Do not argue. Make you know Google review # & Rating

You

“That makes sense, your reviews speak for themselves. This is really about supporting new clients as you continue to grow, not fixing something broken.”

👉Pause. Let it land.

Then: if they are still he

“If that ever becomes a priority, I’d be happy to help.”

📞End the call gracefully.

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