đ INTRODUCE YOURSELF â BUT NOT LIKE THAT
Skip the bio. Skip the credentials. Skip âIâm a [title] who helps [vague people] achieve [vague thing].â We donât need your LinkedIn summary. We need to know who you actually are in here. Answer these three things: 1. What do you do - stripped version. Not the polished elevator pitch. The real one. The claim youâve been softening. 2. What finally made you stop playing nice. The moment. The client. The room that went quiet when you spoke your actual opinion. The thing that happened that made you think - Iâm done performing this. 3. What are you building right now. Not the vision board version. The actual thing youâre working on this month. Thatâs it. No paragraphs of backstory. No apologizing for where you are. No âIâm still figuring it outâ as a way to pre-apologize for having opinions before youâve proven yourself to us. You wouldnât be here if you hadnât already figured out enough. Iâll go first. Iâm Becky. I build businesses and Iâve been doing it since 2008. I help coaches and consultants extract the methodology theyâve been running on instinct and make it something they can name, own and sell. What finally made me stop playing nice: realizing that being reasonable was costing me more than being difficult ever had. What Iâm building right now: this. Your turn.