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Owned by Mel

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mel

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Google Ads eCom Lab

1.2k members • Free

AB Inner Circle

352 members • $249/m

9 contributions to Google Ads eCom Lab
Campaigns
My store is about 5 wks old, and a couple of products are the leaders. Should i separate these or just keep the 1 campaign as is since it's a new store? I may have missed this video in the course, but is there a video about separating campaigns, winning campaigns, etc? Ad spend right now is little over $200 daily.
Google Ads Conversion Tracking
I'm noticing my ads aren't tracking about 33% of my conversions. Do you know what could be the issue and how does this affect learning? Screenshot attached of something I noticed. And should I download Item ID's from the screenshot?
Google Ads Conversion Tracking
0 likes • Jun 29
@Omar Travolta thank you
0 likes • Jun 30
@Christopher Krassnig ok thanks
🔒 New Premium Drop: Q2/Q3 2026 Fashion + Home Decor Product Research
The fashion drop in spring got more DMs than anything we shared this year. So we went deeper. This time we ran the full research across two niches: Fashion AND Home Decor. Same method. Real data, not guru guesses. The base 👇 💰 200+ Google Ads accounts. $14M in monthly revenue. 🛒 119,000+ conversions analysed across 106,000+ live products. US, DE, UK, NL, PL, AU, FR and more. Almost double the last report. 🧾 Plus paid 3rd party data from sources that would cost you a small fortune to stack yourself. What's inside 👇 📦 Top 20 products converting RIGHT NOW in each niche (May-June 2026) 📊 Every major fashion and home decor category with a clear verdict: scale now, scale into fall, or wind down 🔤 The exact words to put in your product titles - pulled from what's converting, not what sounds nice 📅 Month-by-month seasonal roadmap built from real 2025 curves, so you know exactly what to stock and when 🌍 All of it cross-checked against 20+ industry trend sources. Where only our data sees it, that's your edge. A few things that will mess with your assumptions 👇 → The fastest-growing home decor category is one most stores treat as a throwaway upsell. It converts at 3.1x ROAS and the trend press ignores it completely. → One fashion product type from the spring report doubled down. Our top store runs it at 2.8x ROAS and it's still accelerating into Q3 → There's a country in this data converting at 2.5x blended ROAS that almost nobody targets → The biggest summer category in home decor peaks THIS month, then fades hard. Most stores scale it in August - exactly when it dies Most would package this and sell it. We keep it internal - except for you. Premium members only as always! If you're premium: Comment "RESEARCH" and which report you need I'll send it to you. 💌
0 likes • Jun 13
research, fashion
Ads Scaling
On a brand new store, if you are starting to break even, should you scale 10-20% or wait for about 2-3 weeks before making any changes? I'm on a brand new store, 4 days with 8 conversions
1 like • Jun 9
@Christopher Krassnig ok thank you
Campaign Ad Question
I'm about to launch a campaign, and when I go to Asset group, it is auto populating all the headlines, images, etc. I turned oft the asset optimization, but it is still showing up. Do I just delete headlines one by one? Maybe this a newer version of google. Also, asset generation doesn't show up like on the video. Do I add the URL (its forcing me too) as you see in the screenshot? and it's is still showing 5 Sitelinks? Is there a place that I am missing and don't see? Thanks in advance!
Campaign Ad Question
0 likes • Jun 3
@Christopher Krassnig ok thanks
0 likes • Jun 3
and can / should the final URL be listed?
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Mel P
3
38 points to level up
@mel-p-6694
2026

Active 2h ago
Joined Apr 19, 2026
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