I just watched the Youtube video from Austin on systems & AI for Land Clearing. They showed an estimator for building job estimates quickly. You can watch it here: https://www.youtube.com/watch?v=d9Z38EPF_74 My point is, with just my phone I created my own version. Shown below https://go.chazmoore.net/brush Why is this relevant: I am moving from Alaska to Oklahoma and working to get my CDL to get started. While I have this time where I cant be productive, I am learning all I can about the systems. This took me 40 minutes to build. Its not accurate yet since I have no idea what my numbers will be or how much overhead I need to plan for but my point is this: anyone can do this. It was so easy and uncomplicated to create. I did this with Claude and my prompt was this: "I’m starting a forestry mulching business called brush bison I want you to read below and come up with a web app calculator for pricing. Example, 10 acres on mild brush density on rolling hills will cost this much. Assume monthly overhead is 10k. The note on the machines, teeth, grease gas etc." I then gave it the inputs of a business plan that I bought for $9 from brushwork co. The guy who quoted a project with Meta's Ai Glasses. It gave the differences in terrain and density of the brush. Thats it. Again, I dont own a machine or know the rental prices yes to factor in accurately. But for those who are afraid to start using Ai to help build out there systems its quite easy to get started. Think of Ai as a friend and your just talking to him. if something doesnt look right just say exactly that and the ai will attempt to fix it. 2nd point. For those with experience what am I missing? Is my calculator it too high - low? (I understand each market is different) I do not have a minimum day rate established yet in this. I put a general monthly overhead at 10k, divided by 16 working days a month to come up with the price. (Owner/Operator)

So this season is going gang busters. I now have over $100k of jobs on the books and my schedule is full almost to the end of June. Today I did another 10 estimate appointments, have another 10 next Friday, another 6 the Friday after that and another 10 leads I'm still chasing down and more coming in each day! For all of today's estimates I had to tell them I was booking new jobs in June. I booked 8 of those jobs with the other 2 being strong maybes. When I told each of them that my first available dates were in June they were all a little shocked but were already sold on the work so it wasn't a deal killer. Here's my dilemma; when I do next week's estimates I'll be telling some of them that I'm booking new jobs in *JULY* which is 3+ months away. In the past I've observed that jobs booked out too far are subject to more cancellations when the time gets closer to the job date. I'm considering pausing my ads for a bit (or maybe reducing the daily spend from $50 down to $10 or something?) So, has anyone else run into this problem? Am I crazy to think about pausing/slowing the ads down for 4-6 weeks? Any other suggestions/opinions? Before you suggest it, I'm just not at a place where I feel like I could or even want to find/train/equip other employees. Being the boss that just drives ads & estimates is a future goal but not yet.

@Josh Reaper started running ads 5 Weeks ago He took fast action Got on camera (without making excuses) Wasn't afraid to ask for feedback Implemented the feedback Launched without overthinking Speed wins! From Josh's Scorecard: Crew day rate: $2,350 Total Ad spend: 525.17 Daily budget: was $50, now $33 Total Leads: 40 Cost per lead: 13.13 Jobs Quoted: 14 Job Sales closed: 6 Conversion rate: 43% Quotes sent: $53,561 Quotes converted to jobs: $19,300 and counting Check out Josh's full update post below for the full story https://www.skool.com/ownrops/my-1st-3-full-weeks-of-business-running-facebook-ads?p=18abb38a P.S. Don't forget to tune in to tmrw's Livestream at 7am MST / 8am CST / 9am EST Link: https://youtube.com/@theownerop see u tmrw morning!

NOTE: I just updated these numbers. I was looking at the past 30 days, these numbers are now for the life of the campaign, started 2/12 Ok! So things are going gangbusters and the season is off to a fabulous start here. I started running my new ad campaign mid-February while we still had a lot of snow on the ground. Things were a bit slow to start but as soon as the snow started melting I've been getting multiple leads a day. Here's some stats for the campaign so far: Daily ad budget: $50 Amount spent so far: $1995 Impressions: 125,858 Reach: 56,091 Cost per lead (CPR): $16.36 Leads generated: 122 Leads qualified for estimate appts: 75 (22 of these appts are upcoming) Estimates converted to jobs so far: 17 Gross revenue from booked jobs: $51,575 Estimates that seem likely to convert later in the year: 11 Estimate appointments that did not convert: 8 "No contact" Leads: 17 (leads that I could never get on the phone despite 10+ contact attempts) Over all rate of estimate appts converting to booked jobs: 68% (Last 2 years this was around 50%) Personal observations: - I called every lead 10 minutes that came in during business hours. Maaaybe 5% of these actually answered the phone call. I left a voicemail and followed up with a text message right away. - Average number of contact attempts (calls/voicemails/texts) per lead converted to job: 2.69 (range was 2-10)

I'm looking to optimize my lead generation campaigns. For those running ads on Facebook and Google, what specific qualifying questions have you found most effective on your lead forms?"