Oversaturated Market Question
Good morning all, im new here and in the East Tennessee Market! Currently at a job and want to start doing this part time by renting out equipment for a skids steer mulcher and if larger jobs a PT300. But since I have no experience i called 2 companies (competitors) nearby around a 30mile radius if they are hiring operators to just gain some experience Both said that there's been alot of "weekend warriors" that have saturated the market and the businesses have slowed down for them in the past. They said they're investing $2000 on advertising but its still very slow that its okay for them to be a one man shop. My question is, how do you start in a saturated market part-time with a family, while also having not enough capital to invest in FB Ads in the beginnings?