The Hormozi Secret to Content
Hey everyone! I was thinking about this for a while, how to replicate what Alex does, aka to post 8+ times a day, but without burnout and without a media team. The key is that Alex doesn't sit in a room and script 50 videos a week. He leverages Recycled Content. He films one long-form podcast or workshop and his team chops it into 15+ pieces of high-value highlights. They key for us smaller creators is to just stop trying to be creative every single hour. Record one deep-dive session and let that be your content machine for the next two weeks. And here you can use AI to help you, but not to think instead of you :) More learnings in the full video down below π Hope it helps! Ivan πͺ