David is a single male who is 28 years old who works as a software engineer in Southern California who is burnt out from 70 hour work weeks and is trying to spend time with friends and finding a significant other. He is netting around $150,000/year but continues to feel burn out from working 6-7 days/week and feeling that it is not enough of a salary for the SoCal area. He is a minimalist guy but wants to buy a house and be able to manage all the overwhelming factors of working long hours, trying to buy a house, making sure to keep healthy, and finding time to spend with others. He is fearful of being constantly burnt out and feeling FOMO from not being able to spend time with family and friends. He is on IG and Tiktok to allow time to relax from the end of a work day and enjoys watching videos relating to time management. He mostly uses his phone but does take time to game on his laptop. He is subscribed to Youtube, Netflix, Amazon Prime, and Peloton. He does not like to spend additional money unless it provides value to him such as Peloton providing him the chance to workout while doing work or in between assignments. He is a logical buyer and thinks everything through before buying. He likes to work out on his Peloton bike, watch fun videos, and video games.