I help busy moms who want to eat well, stress less about food and nourish a great life by helping them find smarter, not harder ways to nourish the ones they love. Pains/frustrations (ranked, though probably not perfectly) 1. Lack of time to plan/cook/shop/exercise 2. Lack of meal/menu inspiration 3. Pick Eaters/different eating prefernces at the table 4. Confused by conflicting nutrition information on how to eat right 5. Eating well is complicated/takes a lot of time Worries/Fears: 1. Teaching kids poor eating habits 2. Feelings of failure to lack of willpower to avoid XYZ (sugar, carbs, fat, etc) 3. Eating the wrong foods (too much sugar, processed foods) 4. Weight gain/unhealthy 5. Not getting enough nutrients Goals/Desires: 1. Ample time to plan, cook, shop, exercise 2. Lots of inspired menu/meal ideas 3. Everyone can eat the same meal and be satisfied 4. Confidence in ability to feed the family well 5. Eating well is simple and not time consuming Dreams 1. Confident their kids will be healthy, and they can teach their kids how. 2. stress free relationship with food --all foods fit, Gentle Nutrition 3. Confidenct in ability to nourish one's self and family 4. Best Health of their life 5. Confidency they are getting the right balance of nutrients.