It's summer in one half of the world and winter in the other - how does your business adapt to seasons? Quick questions: - What's your busiest season? - How do you prepare for it? - What changes do you make to your business during seasonal shifts? Drop your answers below! Quick copy to answer below: - Busiest season: - How I prepare: - Seasonal changes I make: (𝗡𝗼 𝗹𝗶𝗻𝗸𝘀 𝗶𝗻 𝘁𝗵𝗶𝘀 𝗽𝗼𝘀𝘁 - 𝗷𝘂𝘀𝘁 𝘀𝗵𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲!)

When @Christine Vabre first came to me, she was doing what so many online business owners believe they have to do. She was creating content for Facebook.Growing her Skillshare audience.Driving traffic to her website.Trying to keep multiple platforms alive—all while teaching watercolor and serving her students. Like many entrepreneurs, she was working hard to stay visible. But visibility wasn't the problem. Her business was spread too thin. Over the past year, Christine made one powerful shift: 𝗦𝗵𝗲 𝗯𝗲𝗰𝗮𝗺𝗲 𝗦𝗸𝗼𝗼𝗹-𝗳𝗶𝗿𝘀𝘁. Instead of trying to send people everywhere, she started sending everyone to one place—her community. That single decision completely changed the way she runs her business. Today, 80% of the members joining her community come directly from Skool. Think about that for a moment. Instead of constantly chasing attention with endless content creation, the platform is bringing qualified people to her. That means she spends far less time marketing and far more time doing what she's truly passionate about—helping people discover the joy of watercolor. But the biggest transformation wasn't just where her members came from. It was what happened once they arrived. Without distracting ads, algorithms, or competing notifications, Christine is able to build trust much faster. Her students get to know her. They engage. They stay. They experience her teaching instead of simply scrolling past another social media post. And when trust grows... Sales follow. Christine shared that nurturing people inside her community has led to roughly four times the sales she experienced with her previous business model. That's what happens when you stop renting attention on social media and start building relationships inside a community you own. My favorite part of Christine's story isn't the sales, though. 𝗜𝘁'𝘀 𝘁𝗵𝗲 𝗹𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲. Today she's running a thriving business while working just 25–30 hours a week. Instead of living on the content treadmill, she's spending her time where she creates the greatest impact—supporting her students, growing her community, and doing work she genuinely loves.

I want to include you in my promo emails. Skool Scale Camp bundle is on next month and I am scheduling my emails out to over 3K people before I go on holidays. I'd love to mention a few fellow sewer, crafter and creatives who have a bundle. Comment 'yes' and the name of your bundle And I will mention a few in my emails 😁🥰.

Just noticed that @Brenda Rigney got her STAR ⭐️ which means she is in the top 1% community of builders here on Skool!! This is not the first time she has had it... but I just saw it pop up for her again today! Congratulations, @Brenda Rigney! You are amazing! ⭐️

People see the big communities. The sales. The rankings. The success stories. But they rarely see the path it took to get there. And here’s what I’ve learned: There isn’t just one way to win on Skool. In fact, some of the biggest opportunities aren’t the ones most people are paying attention to. That’s probably the part I wish I’d understood sooner. What’s been your biggest surprise since joining Skool?