Which of the 8 have you done in the last 30 days? In the last 30 days for my clinic I have reached out to Family and Friends, strangers, and posted content regarding the clinic. Family and friends- mainly it was through conversations regarding an injury they posted on social media from participating in pickleball and other recreational activities. Sent out a text saying, "I saw your post, let me know if there is anything I can do to help." Reached out to strangers: After constant bombarding with emails and phone calls to a 55+ living facility to host a game night, my team and I were able to host a bingo session with prizes. 30 people showed up, and I was able to convert 5 into patients. Post Content: nothing educational, mainly content regarding the clinic and some goofy antics. As for my 168, none of the above. Where are the 3 most popular places your potential customers are hanging out? The most popular places my potential customers tend to hang out are on TikTok, YouTube and Instagram. Most of the content is mainly focused on performance of kicking (I.e. how to: kick higher, faster, more powerful), no content is based on injury prevention or recovery.