How Freedom Is Achieved By Owning An Audience

Jordon Barnett

May '24 • 💬 General Discussion

Many people think that business is about quick wins. It’s not.

It’s all about the long haul, not single events.

Most business owners think like this:

Drive up interest now, speak to prospects that want to buy now, make as much money as you can now.

If you’re not making money and you have bills to pay, I get it. You need quick wins.

But this is the wrong mindset to have in the long term and it will kill your growth.

One of the most valuable things I have built for myself is my audience.

I can drive up interest for new products and promotions in a heartbeat. If I need quick wins, I can create a new offer and tell my audience about it quickly.

But the value comes in knowing that I am building an audience of people that are not ready to buy now, but might buy in the future.

And there is the catch. I’m showing up every single day for thousands of people that will eventually purchase from me when they are ready - or when the offer is right.

It means I no longer have to stress about money or quick wins, because it will come with time - and it does.

Be in it for the long haul, not the quick wins. It will pay off 10x. You just have to be patient and show up every single day.

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