2021, just 4 short years ago, you could launch an ad that drives to a webinar that books a call and VOILA, you'd have a new high ticket client!!
This HAS CHANGED and DOESN'T work anymore!! (But in this post I'm going to tell you what does)
All hope is NOT LOST!! It just means we need to adapt to an ever-changing industry.
I love this because this separates the wheat from the chaff. Are you going to INNOVATE or complain that it's not working? 😂
➡️ Ad costs are wayyy more expensive.
➡️ Most people don't want to book calls.
➡️ Don't even get started on the show up rates.
People are tired of the same-old same-old. They see through it. So they resist opting in or booking a call.
So you're left being a content reel and story machine. 😐 But short-form 'on demand' content that expires in a day doesn't even work well to get quality clients.
So if that's not working, what is working?
➡️ Low-ticket micro offer (ads)
➡️ Community 🤩
➡️ Low-cost IG DM ads 🚀
➡️ Long-form evergreen content 📷
Back to back sales calls is not the vibe in 2025. Nor is building out a sales team.
I will say this: If you're not running ads, you're pretty much walking on quicksand. You're going to become exhausted and burned out with no results to show for it.
Does the "old" way work? Of course. It's just becoming harder and harder and much more expensive.
It's really just a few simple shifts that changes the game for anyone with a mid to high ticket offer. And my custom GPT creates my ads, posts, and long-form content!! And Manychat takes care of the DMs!!
I might share my custom GPT and Manychat workflows in a free training in here. Would you be interested in that? Comment below and let me know!!